Bart Caylor – Medium

Bart Caylor

Three Reasons Why You Should Expand Your Team through Influencer Marketing

Influencer marketing is a promising strategy that allows you to leverage the social currency — the influence — of content creators to…

6 min read2 days ago

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man recording video

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Bart Caylor

Navigating Change in Technology with Emotional Intelligence

With the massive challenges in higher education, marketers can only thrive by navigating change in technology with emotional intelligence.

6 min read3 days ago

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three people working together on laptop

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Bart Caylor

The Future of SEO in the Age of AI

Gone are the days when optimizing for search engines was primarily about mastering keywords and meta tags. With the age of AI knocking at…

8 min readApr 12, 2024

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woman on sofa using laptop

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Bart Caylor

From Accessibility to AI: The Changing Contours of Online Learning

Online learning platforms are a growing phenomenon. What began relatively recently with just a few players in the field is now a burgeoning…

11 min readApr 9, 2024

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Surfing — huge wave

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Bart Caylor

5 Essential AI Skills for Students in the Modern Workforce

The AI revolution is here to stay, and students will need some essential AI skills in order to succeed in a modern workforce enhanced by…

8 min readApr 5, 2024

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student with ChatGPT on laptop screen

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Bart Caylor

Your 2023 Higher Ed Marketing All-Star Team

Tapping into the aura of “The Great American Pastime,” we decided to put together a special edition of The Higher Ed Marketer Podcast: our…

12 min readApr 2, 2024

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podcast guest baseball cards

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Bart Caylor

5 Social Media Trends for Higher Ed Marketers in 2024

With the enrollment cliff just around the corner, higher ed marketing teams must stay on top of ever-evolving social media trends.

6 min readMar 29, 2024

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student with phone, smiling

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Bart Caylor

Video Storytelling: A Strategy for Building Your Brand’s Content Engine

Video storytelling is one of those keys to success in higher ed marketing that everyone agrees on, but we all struggle to execute well.

8 min readMar 26, 2024

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student being filmed — video recording

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Bart Caylor

The AI Toolbox That Won’t Let You Get Left Behind

I know I can’t be the only one who dreads the mass amount of emails and project notifications to sift through when I return from being out…

5 min readMar 20, 2024

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Student with glasses using laptop

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Bart Caylor

Website Optimization: Creating a Student-Centric Website

A student-centric website can lead to greater engagement and enrollment success because it puts the focus on the most important person in…

6 min readMar 14, 2024

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student pointing to laptop

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Bart Caylor

Bart Caylor

President & Founder Caylor Solutions Husband. Dad. Learner. Thinker. Branding, Marketing, Problem Solver for Education. Apostle's Creed. #highered #marketing

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